SaaS vs SaS
FWC PODCAST EPISODE #2
You’ve invested in the SaaS stack. Salesforce. HubSpot. Workday. ServiceNow. And yet — work is still slow. The tools are there. The budget was spent. So what’s actually broken?
In this episode, Palmer, Derrick, and Christa sit down to cut through the noise around one of the most overhyped conversations in tech right now: the shift from SaaS (Software as a Service) to SaS (Service as Software). Rather than declare a winner or predict an apocalypse, the Form Wave Collective does what it does best! Lowers the temperature and asks better questions.
They cover:
- Why the SaaS model succeeded and where it stalls at the integration layer
- The real reason your SaaS CRM data is incomplete (hint: it’s not a software problem)
- What “Innovation as a Service” for SaaS actually means in practice
- Why outcomes matter more than interfaces and what that means for your team
- The identity question: what happens when the tools people mastered are no longer the point
- AI as the interoperability bridge and who’s accountable when agents get it wrong
This is a conversation for operators, founders, and transformation leaders who are done with the hype around the SaaSpocalypse and ready to think clearly about what comes next.
This podcast episode, Episode #2, available on Apple Podcasts and wherever you get your podcasts, is a precursor to an upcoming article by Derrick Cash about SaaS vs SaS. Check back for this content and much more from FromWave Collective.
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The FormWave Journal articles represent the shared thinking and lived experiences of the FormWave Collective—a collaboration of professionals committed to surfacing signals, shaping what moves us, and reframing the future of work.
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